As 2024 approaches, the electric two-wheeler industry is gearing up for a transformative year, especially during the critical first quarter as the FAME-II subsidies draw to a close on March 31. Manufacturers are expected to overhaul their product lines to maintain momentum post-subsidy, introducing new models that promise to redefine the market. From sporty scooters to family-friendly options, the upcoming year is poised to bring an array of electric vehicles that cater to diverse consumer needs.
Highlighting the anticipation, several major players including Ather, Bajaj, and Honda are set to launch significant models. Ather will unveil the 450 Apex, a pinnacle of its existing platform, along with a new family scooter. Bajaj plans to introduce new variants of the Chetak, and Honda is expected to launch an electric version of its popular Activa. These launches are not just about new products but signify a strategic shift in the EV market, preparing for life beyond government subsidies
